For Every 100 Pitches, 3 to 6 Winners: Inside the Room Where Big-Box Buyers Decide
Getting a product onto a Walmart or Target shelf is the part of Place students almost never see. NPR’s Planet Money just recorded it. For…

Getting a product onto a Walmart or Target shelf is the part of Place students almost never see. NPR’s Planet Money just recorded it. For…

Sarah, a 20-year-old NYU student, was asked how much personal information she hands to her chatbot. “I think about it for a little bit and…

One note before the story. This article involves compulsive spending, a drained retirement account, and a marriage that ended over it. Compulsive spending and gambling…

The NPR Planet Money podcast fell off my regular rotation. Then, I saw this one and gave it a listen. It’s a great fit for…

Dakota Albritton had not played baseball in two years when his mother signed him up for a tryout with a team he had never heard…

The Daydream app allows shoppers to use natural language to find fashion. You and your students can read about it in “AI shopping is coming…

Morning Consult is a marketing research firm and I am on its email list. A recent email (May 6, 2026), “Our Best Intel: Google Gemini,”…

Price can feel like a dry topic, especially when it comes to determining the best price. But price has so many interesting angles, we just…

The last decade has seen companies placing much more attention on the marketing opportunities of packaging. Consequently, its prominence in Essentials of Marketing has grown….