The FTC’s new statement on personalized pricing offers this example: a ride-share company that quotes you a higher fare because it knows you don’t have…
Why are grocery prices so high? The Daily, the New York Times podcast, spent 40 minutes inside a grocery store answering that question (“Why Are…
Price can feel like a dry topic, especially when it comes to determining the best price. But price has so many interesting angles, we just…
One of the features in the Essentials of Marketing Instructor’s Manual is our YouTube Video Links. These were previously called YouTube PowerPoints because each link…
Over 25 years ago, B. Joseph Pine II and James Gilmore made business leaders think differently with their book The Experience Economy. The insights from…
One of the features in the Essentials of Marketing Instructor’s Manual is our YouTube Video Links. These were previously called YouTube PowerPoints because each link…
One of the features in the Essentials of Marketing Instructor’s Manual is our YouTube Video Links. These were previously called YouTube PowerPoints because each link…
This article from the BBC, “How UK plush toy Jellycat conquered China” (January 3, 2026) is worth a little playing around. When I first discovered…
Discount retailers boomed in 2025 as both budget-conscious and affluent shoppers flocked to chains like Walmart, Aldi, and Dollar Tree in response to higher prices…