Publicity

Time’s Best Inventions of 2023…
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Time’s Best Inventions of 2023…

Are you searching for some fun new examples to use in class? Innovation and new products are an important outcome of good marketing. The Time…

What’s Now? Chapter 13 – #ThisGirlCan integrated marketing communications campaign spurs UK women to exercise
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What’s Now? Chapter 13 – #ThisGirlCan integrated marketing communications campaign spurs UK women to exercise

While UK women participate in sports to a lesser degree than men, research shows that more women want to be active. So why aren’t they? This…