AI shopping agents have moved from tech-conference talk to real business decisions. In just a few weeks, three stories that, read together, show the whole…
Inside a test kitchen in Omaha, Conagra executives huddled over plastic trays of microwaved eggs, potatoes and sausage, lifting packets of cheese sauce and pouring…
One note before the story. This article involves compulsive spending, a drained retirement account, and a marriage that ended over it. Compulsive spending and gambling…
Note: I normally avoid posting about alcohol brands. Our textbook uses few (if any) alcohol examples or images. That said, I know many instructors are…
The Daydream app allows shoppers to use natural language to find fashion. You and your students can read about it in “AI shopping is coming…
Why are grocery prices so high? The Daily, the New York Times podcast, spent 40 minutes inside a grocery store answering that question (“Why Are…
I’ve just released a free eBook, Teaching Marketing in the Age of AI, written for college instructors who are wrestling with the same questions I…
Two recent Wall Street Journal articles offer marketing instructors a timely window into one of the most significant shifts in consumer behavior and retail strategy…
This article from the BBC, “How UK plush toy Jellycat conquered China” (January 3, 2026) is worth a little playing around. When I first discovered…