Advertising | Chapter 15 | Promotion | TV Commercial | Video
Democratizing Television Advertising
I have to admit, I usually try to avoid television advertising. I pay for the upgrade in order to avoid ads. The exception for me…
TV Commercial
- Advertising | Chapter 13 | Chapter 15 | Promotion | TV Commercial | Video
Some fun advertising to show on the last day of class (or maybe any time)
I try to have some sort of fun activity for my students on the last day of class. And sometimes, I like to simply get…
- Advertising | Chapter 04 | Chapter 13 | Chapter 15 | Chapter 16 | Consumer behavior | Integrated marketing communications | Promotion | Social media | TV Commercial | Video
Post-Super Bowl Advertising Analysis
We are here to provide you with a few post-Super Bowl thoughts. First, we have a couple of ideas for in-class activities you could use…
