The story of Stanley and its Quencher tumbler is a great story of marketing success–and good luck. The mug is not cheap (the image at…
The U.S. Food and Drug Administration (FDA) has authorized Florida to import medications from Canada, marking a significant policy shift in the United States. This…
Marques Brownlee, a YouTube tech reviewer known as MKBHD, has become a pivotal figure in the consumer electronics industry. From his studio in Kearny, New…
I have frequently mentioned and linked to Ethan Mollick and his “One Useful Thing” blog. This past fall he published a series of articles in…
Marketing intelligence and research agencies often conduct research and prepare reports on industries or customer segments. Sometimes they post a teaser with little useful information,…
Are you searching for some fun new examples to use in class? Innovation and new products are an important outcome of good marketing. The Time…
Have you been asked to tip in new situations? How do you handle it? I couldn’t believe it when the fast food restaurant asked for…
This article in the New York Times (requires subscription, but I am thinking most faculty have access through subscription or their university) describes the growth…
This post summarizes a video (embedded below and linked here) from the Wall Street Journal ‘s “The Economics of” series. This post summarizes the video…