Big name celebrities getting sued over Crypto
November and December of 2022 might be a turning point for cryptocurrency and closely related NFTs (the latter getting some play in the forthcoming eighteenth…
November and December of 2022 might be a turning point for cryptocurrency and closely related NFTs (the latter getting some play in the forthcoming eighteenth…
Fireworks are a seasonal business all over the world. But did you know when it peaks in different countries? I didn’t know this or think…
Part of my YouTube PowerPoint collection. This type of video we call a “Case Study” because it includes some details about a promotion. Lil Sugar…
Purpose-driven firms strive toward Marketing for a Better World (#M4BW). One company that is ahead of the pack is Tazo. Tazo makes tea and is…
These days many brands are adding influencers to their promotion mix. In Essentials of Marketing, we define influencers as “trusted or well-known figures who can sway…
Influencers are out there peddling all kinds of products. As you probably already know, an influencer making a social media post that promotes a product…
Will TikTok become a new retailing powerhouse? It looks like it is going to give it a try. TikTok rose from obscurity to became the…
TikTok is the hottest social media platform today. Its users are the most valuable commodity for many brands today. NPR podcast The Indicator, looked at…