Gillette’s Controversial Campaign
Our society continues to become increasingly polarized and we see that polarization spill over into marketing campaigns as well. One recent example is Gillette’s campaign,…
Our society continues to become increasingly polarized and we see that polarization spill over into marketing campaigns as well. One recent example is Gillette’s campaign,…
Welcome back, I hope everyone had a restful and relaxing holiday with friends and family! When I saw this Marketoonist cartoon I thought it was…
We generally focus posts on clever, interesting, and/or effective marketing news but this post is all about marketing failures. Marketing Dive recently posted an article…
Facebook has been plagued by negative publicity for the past couple of years but according to this article from AdAge, they don’t appear to be…
Jet Blue and United Airlines recently raised their checked baggage fees from $25 to $30 for the first bag checked (see this article to read…
Over the summer one of the most talked about marketing campaigns was the IHOb campaign. The International House of Pancakes announced they were changing from…
Amazon is a juggernaut that seems to enter one market after the next. Most of these ventures are successful for the firm but not all…
It was recently discovered that back in 2015 Facebook allowed 3rd party Cambridge Analytica to access private data from over 50 million Facebook users without…
The video linked here is a short 3 minute video sourced from NPR’s Planet Money. It provides a brief, entertaining perspective on the history of…