Chapter 18

Mattress firms creating value (?) with financing deals…

October 31, 2019October 29, 2019

The mattress industry is a pretty crazy (check out “The Great Mattress Conspiracy: Why Are There So Many Mattress Stores?” on Endless Thread, podcast and…

Chapter 03 | Chapter 17 | Chapter 18 | Chapter 19

Ever-Increasing Airline Fees

October 21, 2018September 24, 2018

Jet Blue and United Airlines recently raised their checked baggage fees from $25 to $30 for the first bag checked (see this article to read…

Advertising | Chapter 09 | Chapter 13 | Chapter 15 | Chapter 18

Wendy’s Salad Giveaway

September 26, 2018September 24, 2018

Wendy’s and McDonald’s are once again competing for customers. The most recent efforts have centered around luring customers into installing their mobile apps. Wendy’s has…

Chapter 18

Mattress firms creating value (?) with financing deals…

Ever-Increasing Airline Fees

Wendy’s Salad Giveaway

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