Emerging technologies and implications for marketing strategy and planning
Maybe this is my bias — I am a bit of a geek. But I like to encourage my students to speculate about how future…
Maybe this is my bias — I am a bit of a geek. But I like to encourage my students to speculate about how future…
Every generation presents new marketing challenges. As consumers flock to online shopping, CoverGirl decided to open their first brick-and-mortar location in Times Square, NY. You…
I love disruptive innovation. Disruptive innovation challenges existing companies to adapt, evolve, and improve while creating opportunities for new companies to grow and thrive. Disruptive…