I know that I am trying to figure it out and get a handle on it. These two presentations have helped me.
I’m not sure if these presentations are better used in the classroom (do our students already know this?) – or our offices (do marketing faculty get it?). I showed the first one in class and my students appreciated it. The “Social Media Revolution” (top one below) has data that really can be a surprise. While I cannot vouch for the accuracy of any of the data presented, I did not find people on the web arguing with the numbers. Usually the web will “out” any bad data. The second video is more a tutorial — but still very helpful if you are not up on social media.
Do any of you have other online video slide shows that do a good job with this topic? (click on comments in the gray banner below to share)