Dilbert on Building Relationships with Customers
Posted by Joe CannonNice bit of comic relief to bring to your discussion of B2B or organizational buying. We cover relationships in our chapter titled “Business and Organizational Customers and Their Buying Behavior.” [To put this right into your PowerPoint: 1) place cursor over the comic and right-click, 2) choose "copy", 3) go the a blank slide in PowerPoint, 4) right-click and click "paste"]
