“Sales tips from the new Billy Mays”
Posted by Joe CannonWe don’t usually talk much in our books, nor do I talk much in class about infomercials or Home Shopping Network and related TV selling approaches. This article “Sales tips from the new Billy Mays” (CNN, March 30, 2010) talks about the Kings of TV pitchmen Billy Mays and Anthony Sullivan and includes links to nine sample pitches. How can you not be ready to phone in for your own Jupiter Jack or Turbo Snake?
This entry was posted on Tuesday, March 30th, 2010 at 12:54 pm and is filed under Advertising, Promotion, Video. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.