CES 2010: Lady Gaga’s Deal With Polaroid

Posted by Joe Cannon

From Wall Street Journal Video, “CES 2010: Lady Gaga’s Deal With Polaroid” January 8, 2010).  This short (0:50) video highlights publicity and trade shows.  If you can’t relate (and my 11 year old told me about Lady Gaga as I drove her home from ballet last night) our students probably know this pop star.

Lady Gaga makes an appearance at CES to promote Polaroid on Thursday. The iconic brand has tapped Lady Gaga to be creative director for a specialty line of products.

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This entry was posted on Saturday, January 9th, 2010 at 8:40 am and is filed under Promotion, Publicity, Video, Word-of-mouth. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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