“10 Examples of B2B Facebook Fan Pages”

Posted by Joe Cannon

This post was originally at Social Media B2B back in December.  Since that time Facebook has changed so that users can now “Like” a page instead of indicating they are a “fan.”  Quick aside:  one of my colleagues who studies marketing on Facebook told me that users saw “liking” a brand as less of a commitment — and would therefore be more likely to click the like button than a “fan” button.  While most major consumer brands have some sort of Facebook presence, I think that B2B marketers are still trying to figure out if Facebook pages are a worthwhile investment. I am one of them — we have this blog to keep in touch with customers but no Facebook page directed at marketing faculty.  Anyway, looking for some examples, see “10 Examples of B2B Facebook Fan Pages,” (Social Media B2B, July 2010 Update).

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This entry was posted on Monday, July 26th, 2010 at 12:11 pm and is filed under B2B, Social media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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