What’s Now? Chapter 10 – Changes coming to movie distribution
The What’s Next? box in chapter 10, “Bits and bytes need distribution, too” describes how digital products require many of the same regrouping activities as physical goods….
The What’s Next? box in chapter 10, “Bits and bytes need distribution, too” describes how digital products require many of the same regrouping activities as physical goods….
As you know from chapter 9, identifying and developing new-product ideas — and effective strategies to go with them — can be key to a…
Marketing practices — and laws that govern those practices — are always changing. Chapter 8 discusses food product labels. Recently the Food and Drug Administration…